To be direct and to the point, I think no matter which profession you embark on, which degree you successfully complete – well done by the way; if you really want to become… Read More →
For years now the larger agencies have had a big part on the creative stage – with the smaller agencies taking a back seat. But is there a power shift happening in favour… Read More →
Former pr director at The JDA Group/TDMG, Jason Kelly, launches own public relations agency to raise the creative bar within the industry and across the Yorkshire region. Called ‘…talktojason’ (TTJ), the new Yorkshire-based… Read More →
Integrated agencies will grow while traditional-focused agencies will just disappear!
To blog or not to blog that is the question. It’s been sometime since my last blog. In fact I think it has been around four or five weeks. So I’ve been scratching my… Read More →
If ever you wanted reassurance that your creative mind was still generating brilliant ideas then there is no better way than having your ideas TWOC – sorry, mirrored by the big agencies who… Read More →
For years now marketers have claimed that public relations is a marketing tool; while PR bods have been championing the fact that public relations is not a marketing tool, but in fact a… Read More →
The problem with the reputation of public relations as a service is the perception given out by the public relations industry. Ask anyone outside the profession how they would describe public relations and… Read More →
Can being an integrated agency support your agency better?